April 26, 2010
Before the sun rose over Lake Michigan, my 15-year-old daughter brought my peaceful Saturday morning to a screeching halt. She came to me with those big, brown eyes said, “Daddy, Mr. Katz will give me 10 extra credit points in Biology if we build an owl house.” “An owl house?” “Yes. Mayor Daley wants more [...]
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September 30, 2009
It’s easy to see why some of these videos acquired a viral following. Others, not so easy to see. The point is that our world has changed, and communication is rapid, viral, and sometimes personal. If your marketing doesn’t embrace immediacy, intimacy, and impact, it will fail to generate results. 100 Top YouTube Moments in [...]
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